Bertone Auctions Off Some of its Most Recognizable Concepts to Avoid Insolvency

Here lies Bertone, the famed Italian automotive design house, bankrupt and on almost on the verge of death. The once legendary company was forced to sell its most prized possessions – six concept cars – to appease the bankruptcy commission and also to remain afloat. RM Auctions of London handle the sale at this past weekend’s Concorso d’Eleganza Villa d’Este 2011.

So what delectable concepts were the vultures able to get their beaks into? Well, there’s the 1967 Lamborghini Marzal that once graced the Monaco Grand Prix and is often cited as the inspiration for the Espada of the following year.

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VIDEO: Eminem Meets Italian Opera at Lancia's Presentations of the 2012 Thema and Flavia Concepts

The 81st Geneva International Salon marked Lancia's biggest but also, most controversial motor show appearance in recent years. Biggest because Lancia rolled out a total of six new vehicles and concept models, most controversial because four of those cars including the Thema flagship, the Flavia sedan and convertible concepts, and the Grand Voyager MPV are nothing more than rebadged Chryslers.

Lancia and Chrysler CEO Oliver Francois presented the Chrysler 300-based Thema under the sounds of an odd music mix. "Introducing this car of two continents in Geneva became a very personal affair, therefore I personally worked out a little piece of music, a blend of two musical cultures, Eminem's typical Detroit beat with a touch of Italian opera," said Francois just before the 2012 Thema saloon entered the stage.

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