Some Like it Very Hot: Fiat’s New Campaign for 500 by Gucci

Russian model Natalya Sergeyevna Polevshchikova, more commonly known as Natasha Poly, is the new face (and legs…) of Fiat’s advertising campaign for the limited edition 500 by Gucci. The blonde temptress from the land of hot spies, beautiful ballets and Vodka, is dressed in a one-of-a-kind black leather ensemble and is all over the 500’s ultra compact body [sic...].

The campaign was imagined by Gucci Creative Director Frida Giannini, who was also responsible for the design of the special edition 500. Fiat said the single and double-page advertisements will appear in publications throughout the year.

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Vladimir Putin’s Lada Stunt Turns into a Joke as Car Fails to Start

“What do you call a Lada that starts the first time? A novelty!” This is only one of numerous joke about Lada’s cars and their reliability but to the misfortune of Russian Prime Minister Vladimir Putin, the joke turned out to be true during an official presentation of the troubled automaker’s new Granta small sedan.

The 58-year-old prime minister attended the unveiling of Lada’s budget model at the headquarters of its car manufacturer Avtovaz in the Volga River city of Tolyatti. In his usual confident style, Putin approached the car for a first look. The troubles started right from the beginning as one of the men accompanying the prime minister had a hard time opening the vehicle’s boot.

Then, in a marketing fail comparable only to Volvo’s unbelievable crash incident last year, Putin entered the car to take it for a test drive. He tried to start it once. He failed. He tried a second time, nothing. The same thing happened three more times until finally, the Lada came into life. Luckily for us, the entire incident was captured on film. Watch the video right after the jump.

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Polk Gives us a Peak at Vehicle Density in Emerging Markets

According to Polk, an automotive statistics website, one of the key performance indicators of a maturing auto market is the number of cars per 1,000 people or the nation’s “vehicle density”. Ten years ago in the U.S., for instance, it was 453 vehicles per 1,000 people. What with the global financial crisis and high fuel prices resulting in many people selling their cars, this has now dropped to 419 per 1,000 and is expected to continue its decline to 414 per 1,000 by 2015.

In the increasingly economically developed BRIC countries, that is Brazil, Russia, India and China, it’s not as dense but it is emerging. In Russia, for example, it’s 235 vehicles per 1,000. In India and China, it’s more like 27 vehicles per 1,000. Though consider this: with populations topping 1.6 and 1.3 billion respectively, 27 vehicles per 1,000 would be more like 100 vehicles or plus per 1,000 if those nations had population numbers equaling the United States.

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Mad Vandals Fill Airbrushed Range Rover with…Insulating Foam

The owner of this airbrushed Land Rover Range Rover was in for an unexpected and definitely unwanted surprise when his parked luxurious SUV became the victim of vandalism committed by unknown individuals. The incident presumably took place somewhere in Russia.

The artsy troublemakers not only spray painted the Range Rover and broke several components such as the bumpers and lights, but –get this- they also filled all visible openings including the doors, hood and the rear hatch as well as the alloy wheels with insulating foam!

The only piece of evident, if you can call it that, is an odd message on the rear hatch window that reads “Thelema 666 is make me sick. Is a star. What a f***?” Follow the jump for more photos of the SUV before and after the attack.

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Saved by Antonov: Saab Sells Production Facilities to Russian Banker to Get Cash

The Swedish government offered Saab conditional backing for a deal to free up cash for the company (see previous story here), whose production lines have been stopped for two weeks as Saab didn't pay suppliers. "We have decided to allow the Debt Office to conclude an agreement with Saab," said enterprise minister Maud Olofsson during a news conference on Friday.

The government has approved a proposal from the Debt Office to allow Saab to sell real estate, including the production plant, to Russian financier Vladimir Antonov and then lease it back from him. The minister said this deal would bring €30 million to Saab in the first phase, although the real estate was worth much more than that.

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Twit of the Day: Drunk Driver Finds Ideal Parking Space for his Range Rover Sport

A security camera in Russia caught a drunk driver in a Ranger Rover Sport climbing the doorsteps and parking the luxury SUV right in front of the entrance of an apartment building in Chelyabinsk, a city located to the east of the Ural Mountains, on Miass River. The intoxicated driver is seen in the security video stumbling out of the British SUV with a bottle in his hand.

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Prime Minister Putin gets behind the Wheel of Russia's First Hybrid Car

When he's not driving a Renault Formula 1 car or a locally-made Chrysler Sebring, Russian prime minister Vladimir Putin test drives hybrid cars – or at least that's what he did on April 1 (no, really), when he got behind the wheel of the country’s first hybrid vehicle, the Yo-Mobile.

Built by Yo-Auto, a joint-venture between truck maker Yarovit Motors and Onexim Group, the company of Russian billionaire Mikhail Prokhorov who also owns the New Jersey Nets, the car has an unusual hybrid setup. It uses a rotary vane engine (see video below) that works on petrol and natural gas and is linked to a pair of electric motors.

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Fiat to Introduce Two New Dodge-Based Sedans in China and Russia by 2013

As time goes by, Fiat SpA’s integration with the Chrysler Group LLC deepens and the results become more evident with the two carmakers making several plans for the future. Speaking at Fiat's annual shareholders meeting on March 30, Fiat and Chrysler CEO Sergio Marchionne revealed plans to launch two new Dodge-based sedans in China and Russia.

The first sedan will be a compact model built on the next generation Dodge Caliber, which is expected in the USA next January. According to an Autonews report, this model will enter production in China in the second half of 2011, while timing for the Russian launch has not yet been disclosed. The other four-door saloon will be a mid-size model based on the replacement for the Dodge Avenger, which is scheduled for launch in the USA in 2013. It will go on sale in China and Russia the same year.

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Wheel Explosion Fail: Porsche Cayenne and Mud don’t Mix [with Video]

Watching a modded Porsche Cayenne stuck in the mud can be quite amusing, as this video proves. While the details surrounding the incident are still fuzzy, the clip first shows a truck trying to pull the blacked out Cayenne from its muddy prison and then for some reason, the owner decides to do it by himself. The result? One of the wheels explodes triggering the airbags and causing damages to the vehicle. Watch this Porsche owner’s ‘Moment of Zen’ in the clip after the break. Read more »

VIDEO: Moscow Street Drifting with Nissan 200SX Pickup Truck and Silvia

In today’s video find, we present a pair of daredevil Russian drifters swooping and sliding their way through the streets of Moscow, Russia in a Nissan 200SX ute [S13] and what appears to be a Nissan Silvia [S15]. The drivers are Evgeniy Satyukov and Geprgiy Stepanyan who took first and second place respectively in the ‘Russian Drift Series 2010’.

The creators of the film are quick to point out that “all the stunts in the film are performed by professionals on the blocked streets” and that viewers should “not try to do this on public roads”. Drift past the break to enjoy the video.

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