Showing posts with label Subaru Videos. Show all posts
Showing posts with label Subaru Videos. Show all posts

Tuesday, May 31, 2011

More Screaming Passengers from the 2011 Red Bull Car Drift Event in Lebanon


We don’t know about you, but we certainly enjoyed watching the video of a male passenger freaking out during a ride around a drift course, so we decided to do a little bit of online research to find out what it was all about. We discovered that the joy ride was part of the Red Bull Car Park Drift 2011 event and it took place in Lebanon.

The man behind the steering wheel of the Subaru Impreza WRX STI is 34-year-old Abdo Feghali from Lebanon. He is a professional rally driver who also participates in drift contests and events such as the one organized by Red Bull.

If you liked the first video we showed you, then follow the jump to watch the reactions of the same male passenger, this time sitting at the back between two women (oddly enough no one was wearing seat belts…), as well as some new footage of other people that took a ride including the beautiful lady you see pictured above.

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Thursday, May 19, 2011

Subaru Targets Young Asian American Buyers with New Sweet Tomorrow Campaign


Subaru’s American division is taking audience segmentation a step further with the release of a new advertising campaign for the 2011 Legacy that specifically targets the Chinese-American market. The campaign has been produced in Cantonese, Mandarin and English, and can be seen across a wide variety of media placements including TV, print, online and out-of-home running.

The television spot is called “Sweet Tomorrow” and it shows a young Chinese American couple preparing for the birth of their first child. The advert is scheduled to air through October 2011.

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Thursday, April 21, 2011

VIDEO: 2012 Subaru Impreza Sedan and Hatchback on the Road


Yesterday, we brought you a first look at the redevelopment of Subaru’s Impreza Sedan and Hatchback from its world premiere at the 2011 New York International Auto Show. Today we have the first videos of the redesigned compact model in both four-door saloon and five-door hatchback guises, thanks to the official B-roll footage from Subaru.

Bypassing the somewhat disappointing styling as the visual impact of last year’s LA Show Impreza Concept was lost in the translation from concept to production car reality, Subaru’s Honda Civic rival boasts a roomier passenger area despite the fact that exterior dimensions remain the same.

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Thursday, April 14, 2011

ISIS AM01 is a Subaru STI-Powered Coachbuilt Sports Car [with Videos]


This odd-looking creation is the AM01 and it’s the work of a Dutch company named Isis Cars that is led by Anton van Nunen and Max Alting Siberg. In an even stranger twist, the AM01 is based on another coachbuilt sports car from the Netherlands called the Saker.

Underneath the composite body shell lies a 2.0-liter turbocharged boxer engine sourced from a Subaru Impreza WRX STI. The four-cylinder unit churns out 275HP and a peak torque of 350 Nm (258 lb-ft), with power being transferred to the rear wheels through a five-speed manual gearbox.

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